1st Phorm

Objective: Product design for canned pre-workout concept

I was given the task of creating a can mockup concept for a new product for 1st Phorm, a St. Louis based multi-million dollar supplement company. I was given a name, flavors and the rest was a blank slate. I presented them with two different looks. The white can mimics the look and feel of a rubber gym floor at the bottom with a grippy textured feel. The same texture was used on the blue and white can at the bottom with the small embrossed “1P” logos.