fit-flavors

OBJECTIVE: Creative direction

What is fit-flavors - fit-flavors makes fresh prepared meals for health conscious, busy people. Unique positioning as local and supportive in their space.

What fit-flavors needed - Creative that reflects the unique positioning of the brand at every point in the customer journey - raise brand awareness, engage and build trust with audience, delight customers and foster brand advocacy.

What we did - oversaw brand identity, created variety of campaigns for each part of the customer journey, captured photos to launch new products, collaborate with brand partners and influencers, and reflect the lifestyle of the brand. Managed social media accounts to foster and develop relationships with the brand.

Outcomes - increased brand awareness, grew social media following, grew sales in retail locations and ecommerce.